About Us
Harkins Associates is a sales & marketing training and consulting firm working within the Healthcare and medical Industry. Our background and experience offers unique advantages:
- We are a results-oriented firm. We have the experience to know what works and what does not in the real-time, dynamic, healthcare selling environment
- Sales methodologies in many healthcare sales programs are limited. We bring a range of proven methodologies and successful experience across many industries to your organization. As a result, your staff gains a strong selling edge in your marketplace.
- One of the greatest values we bring to healthcare is our extensive knowledge and experience in sales training design, development and facilitation. We are firmly grounded in methods of instructional design and adult learning. As a result, what your staff learns will stick long after they leave the classroom.
- Because of deep direct sales and sales management experience in healthcare and other industries, we offer programs for advanced sales staff, and sales managers
About Kathleen
Kathleen Harkins, principal of Harkins Associates, draws upon twenty-five years of experience in medical and healthcare sales & marketing. She also works extensively with technology and manufacturing companies that sell to the healthcare industry.
Prior to establishing the consulting and training firm, Ms. Harkins was employed as Chief Marketing Officer for Progressions Health System, dba, Internet Healthcare System, a managed provider organization of healthcare services and products. She also held the position of Chief Marketing and Communications Officer for SYDA and served as Vice President of Sales and Marketing for Westmeade HealthCare, Inc. In these capacities, Ms. Harkins was responsible for the sales organization, market strategy, communications, and public relations. From 1983 to 1989, Ms. Harkins served as Director of Marketing for MEDIQ Consulting Group and as Director of Corporate Brand Identity for the parent, MEDIQ Incorporated, which held 15 subsidiary companies serving the healthcare industry. Ms. Harkins worked in the pharmaceutical industry for a number of years in sales, sales training and marketing.
Ms. Harkins has lectured throughout the US, conducted seminars for the American Marketing Association-Academy for Health Services Marketing and the American Hospital Association - Society for Healthcare Planning and Marketing, The Forum For Healthcare Strategists and has taught at the Wharton School Small Business Center. She has served on the Board of Directors of the Healthcare Marketing Consortium in Philadelphia, is a member of the American Hospital Association, Society of Healthcare Strategy and Market Development, and the American Society for Training and Development. Ms. Harkins has a BA degree in health education from Rowan University in Glassboro, New Jersey.